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Salesforce MC-202 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Email Specialist Sample Questions:

1. Leadership at Northern Trail Outfitters wants to see a dashboard showing the success rate of customers that have beenthrough a Welcome Series Journey in the last 7 days.
Where should they find this dashboard?

A) Reports - Journey Engagement
B) Journey Builder - Journey History
C) Datorama Reports - Journey Performance

2. A healthcare marketer would like an email sent to patients as soon as they request a password reset for their account.
Which journey type isthe best solution for the marketer to set up?

A) Multi-Step Journey
B) Single Send Journey
C) Transactional Send Journey

3. An email marketer is creating an email to promote the new Northern trail Outfitters mobile app.
Which text should be used for the call-to-action button to drive the most engagement?

A) Download now
B) Download out new mobile app here
C) Out new mobile app

4. A marketer has scheduled an email that was approved in Content Builder Approvals by their manager. The marketer then receives a message from their manager that changes are needed and an email approval has been withdrawn.
What should happen with the scheduled send, if no other action is taken?

A) The originally approved version of the email will besent.
B) The Send is paused unit is approved again.
C) The send is canceled when the approval is withdrawn.

5. A customer uses the Salesforce Contact object as a synchronized data source. They have started to sync custom fields for further segmentation.
Which first step should the customer take to ensure the new fields are available to segment on?

A) Edit the fields in the synchronized data source.
B) Create a data filter that includes the new fields.
C) Create a new data extension with the new fields.

Solutions: