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Salesforce AP-215 Exam Syllabus Topics:

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. Which three statements accurately describe the different data stream types in Marketing Cloud intelligence?

A) All data stream types consist of at least one entity
B) Every data stream type includes the Medio Buy entity
C) Each data stream type has its own set of measurements
D) Each data stream type has Its own main entity
E) All data stream types share at least one mutual measurement

2. What are unstable measurements?

A) Measurements for which Aggregation Settings are set as 'Auto' and Granularity is set as 'None'.
B) Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'None'.
C) Measurements that are set with the LIFETIME aggregation function
D) Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'Not Empty'.

3. What is the relationship between "Media Buy Key" and "Creative Key?

A) Many-to-many
B) Many-to-one (one Creative Key has many Media Buy Keys)
C) One-to-one
D) One-to-many (one Media Buy ley has many Creative Key)

4. The following file was uploaded into Marketing Cloud Intelligence as a generic dataset type:

The mapping is as follows:
Day - Day
Web_site_source - Main Generic Entity Attribute 01
Page Views - Generic Metric 1
*Note that 'web_site_key' and 'web_site_name' are NOT mapped.
How many rows will be stored in Marketing Cloud Intelligence after the above file is ingested?

A) 4
B) 1
C) 0
D) 3

5. Your client is interested in ingesting the below file:

The client decided to upload the file to a new generic data stream type and map 'Date' to 'Day' and 'Number of Topics' to a generic custom metric.
In regards to the fields 'Meeting Code' and 'Meeting Name', your client is debating several options.
Which two options would you recommend in order to avoid data loss?

A) Concatenation of both 'Meeting Code' and 'Meeting Name' will be mapped to 'Main Generic Entity Key'.
'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'.
B) 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Generic Entity 2 Key'.
C) 'Meeting Code' will be mapped to 'Main Generic Entity custom attribute'.
'Meeting Name' will be mapped to 'Generic Entity Key'
D) 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Main Generic Entity custom attribute'.
E) 'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'.
'Meeting Name' will be mapped to 'Main Generic Entity Attribute 2'.

Solutions: